Steve LaCroix
Executive Vice President & CMO
@
Minnesota Vikings
Entering his 15th season with the Vikings, Steve LaCroix manages significant efforts on the new stadium team. LaCroix oversees all aspects of Vikings-generated revenues and leads the team’s radio and television programming, websites, digital and social media initiatives, merchandise and e-commerce operations, community and special events, marketing partnerships, advertising, branding, promotions, graphic design, fan relations and game day activities.
Prior to joining the Vikings, LaCroix worked for the Indiana Pacers and Pacers Sports and Entertainment for ten years, starting as a ticket sales intern.
LaCroix earned his bachelor’s degree at the University of Iowa and his master’s at Western Illinois University.
